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Visiting Santa Fe

2015 February, The Bachelor Early Results

February 3, 2015 - ABC’s The Bachelor, in its 19th season as one of prime time television’s most watched programs, filmed in Santa Fe and Northern New Mexico last autumn and the episode was broadcast to millions of viewers around the world on Monday night, February 2.

The Bachelor celebrated New Mexico’s dramatic landscape, gorgeous colors, and adventurous settings by filming memorable scenes on land, in the skies, and over water. National print, broadcast and social media quickly lit up with praise for the “stunning backdrop of Santa Fe, New Mexico.” Eǃ Online called it “the best episode of The Bachelor ever” and Buddy TV noted Santa Fe as “the perfect place to fall in love.”

Chris Soules, The Bachelor, sent out a Tweet to his 125,000 Twitter followers that “Santa Fe should be on everyone's bucket list and it should be the first to be crossed offǃ”

Earned media for Monday, February 2nd and the morning of Tuesday, February 3rd, including the Jimmy Kimmel Live opening monologue and The Today Show, has so far been tabulated at 217,611,496 impressions and $2,045,753 in value.

The night’s biggest surprise was the program ending on a cliffhanger—before the famous “Rose Ceremony” completed at The La Fonda Hotel. Santa Fe will continue to be abuzz in the news and among viewers through next Monday’s February 9th episode and beyond.

“The Bachelor is that rare opportunity to introduce Santa Fe to many millions of people in the most powerful way: prime time television,” said Randy Randall, Executive Director for TOURISM Santa Fe. “We’re delighted by the response so far and excited to make 2015 a year that new travelers choose Santa Fe as the world’s best place to visit with family, friends, solo, or for a romantic getaway.”

Media Contacts:
John Feins
Tel: 505-955-6221

Carlyn Topkin/Emily Kingston
Lou Hammond & Associates
Tel: (212) 891-0214; (212) 891-0246

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