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TOURISM Santa Fe January 2019
Sales Report
TOURISM Santa Fe
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SALES REPORT

A Message from Executive Director
Randy Randall

Randy Randall, Executive Director


Recently I mentioned the great results tourism experienced in 2018. I am also pleased to advise that our sales team at TOURISM Santa Fe has had an equally strong year of booking group business as we look into the next few years. Overall, we produced 303 leads for our partner hotels and assisted in the booking of 165 groups. These bookings represent 42,043 room nights and an increase of more than 10% over last year’s results.

Our sales team, consisting of Kim Harmon, April Gallegos and Justin Cox, under the leadership of David Carr and with the support of Mona Baca, has done a terrific job of moving this important segment of our lodging market ahead. We have also taken a more aggressive approach in the tour market and see strong results there as well; with 45 tour group bookings of 5,455 room nights in 2018.

Our outstanding social events team, Stephanie Scrimshaw and Melissa Glick, handled 226 social events and meetings in 2018 and 14 art shows. That is a lot of use of the Community Convention Center on top of the 16 city-wide groups that used hotel rooms along with our center.

The overall efforts of our sales team goes way beyond booking the Community Convention Center. Not all groups need this extra space and it is our goal to see an increasing percentage of business coming to Santa Fe for all sorts of meetings, incentive trips and tours. This business can provide a stable base to our hotel occupancy and has a higher level of spending than the average tourist. Having a diverse blend of business is what will keep our lodging facilities healthy and our tourism economy strong.

Randy Randall
Executive Director
TOURISM Santa Fe
(505) 955-6209
rrandall@santafenm.gov


December Meetings
 
December Meetings - Community Convention Center


11/27/18 | Film Shoot 2 - 50
11/30-12/2/18 | Recycle Santa Fe Art Festival 2018 - 800
12/4/18 | NMED Performance Based Training - 25
12/4-/7/18 | TREC BOD/ Staff Meeting - 25
12/4-7/18 | Journalism Under Fire - 500
12/6-7/18 | Law & Policy for Neighborhoods Conference 2018 - 150
12/6/18 | SF Association of Realtors 2018 - 300
12/6/18 | Board Meeting - 10
12/12/18 | Tourism Transition Meeting - 8
12/14/18 | Christmas Party 2018 - 100
12/14/18 | Fire Cadet Testing - 200
12/15/18 | Jade and Daphne Quinceanera - 300
12/19/18 | Finance Staff Meeting - 50
12/20/18 | Legislative Breakfast 60 Day Session - 40


December Meetings - Hotels Only


11/29-30/18 Ogallala Water _ Fall Conference 2018 - Drury Plaza Hotel in Santa Fe - 65


Upcoming Events/Meetings
 
Upcoming Events/Meetings - Community Convention Center


1/8/19 | Film and Digital Media Commission Meeting - 25
1/22/19 | Historic Districts Review Board Hearing - 50
1/22/19 | Emergency Management Coordinating Group - 25
1/22/19 | Staff Meeting - 24
1/23-24/19 | Mental Health Training - 100
1/23/19 | Mayor and Press Discussion Group - 10
1/24/19 | Governor's Prayer Breakfast 2019 - 490
1/24-27/19 | Core Dynamics Conference - 610
1/28/19 | Legislative Reception 2019 - 1000
1/29/19 | Arts Commission Meeting - 20
1/30/19 | Finance Staff Meeting - 55
1/31/19 | Breakfast of Champions 2019 - 820
1/31/19 | HR Staff Meeting - 24
2/2/19 | Souper Bowl 2019 - 2000
2/3/19 | Ballroom Maintenance - 10
2/5/19 | New Mexico Farm & Livestock Bureau - AgFest - 1000
2/9/19 | 14th Annual Sweetheart Auction 2019 - 850
2/14/19 | LAWIS / EYH 2019 - 310


Upcoming Events/Meetings - Hotels Only


1/7-11/19 | Grid Science Winter School and Conference 2019 - La Fonda on the Plaza - 65
1/13-16/19 | Winners Celebration 2019 - Hotel Santa Fe - 15
1/14-17/19 | NMAC 2019 - Eldorado - 900
1/14-16/19 | Annual Awards Program 2019 - La Fonda on the Plaza - 50
1/23-25/19 | Quantum Computing and Information for Nuclear Physics - Drury Plaza Hotel in Santa Fe - 50
1/25-27/19 | The Human Movement Conference_Jan 2019 - La Posada de Santa Fe - 150
1/28-29/19 | Board Meeting - Jan 2019 - Inn on the Alameda - 18
1/28-29/19 | TRENDS Conference 2019 - La Fonda - 300
1/29-31/19 | Workshop on Non Aqueous Flow Batteries - La Fonda on the Plaza - 40
2/11-13/19 | WFG 2019 Executive Roundtable Conference - Eldorado Hotel & Spa - 200
2/13-17/19 | Women of Resilience 2019 - Drury Plaza Hotel in Santa Fe - 150
2/19-21/19 | Machine Learning for Computational Fluid and Solid Dynamics - Hotel Santa Fe - 100
2/20-27/19 | PAX National Meeting - La Fonda on the Plaza - 175
2/22-24/19 | Dreamcatchers Gymnastics Invitational 2019 - Hilton Santa Fe Historic Plaza - 157
2/25-3/2/19 | MidSchool Math 2019 - La Fonda on the Plaza - 600
2/26-27/19 | CEA/LANL Prompt Fission Neutron Spectra Workshop - La Fonda on the Plaza - 30


December Sales Leads
 
December Leads - Group Business With Sleeping Rooms


2/11-13/19 | Agent Roundtable - Spring 2019 - 22
2/26-27/19 | CEA/LANL Prompt Fission Neutron Spectra Workshop - 30
4/8-11/19 | Chiefs and Deputies Administrative Meeting (CDAM) - 130
4/29-5/1/19 | Industry Advisory Group Spring 2019 - 30
5/18-20/19 | SFA Workshop - 60
6/20-23/19 | Old West Show & Auction_Summer 2019 - 550
6/21-23/19 | GFNY-SF 2019 - 750
7/9-11/19 | Advanced Concepts for High-Energy X-ray Free-Electron Lasers - 150
7/11-15/19 | Allied Tour & Travel _ Textile Center of Minnesota - 15
7/21-24/19 | Summer Meeting - 50
7/24-25/19 | Wheelis Group 2019 NM - 22
9/8-10/19 | CLE _ 27th Annual New Mexico Water Law Conference - 100
10/15-16/19 | Close It Summit - 500
10/23-26/19 | SDI Meet & Greet 2019 - 20
12/3-5/19 | Undisclosed Health Company_Dec 2019 - 10
1/10-18/20 | NGA / GANA Annual Conference 2020 - 100
1/16-21/20 | Eldorado _ Tuberculosis Immunity and Immune Evasion - 195
2/2-7/20 | Eldorado _ Antibodies as Drugs - 150
2/6-9/20 | Signature Equipovision, LLC Convention - February 2020 - 1200
2/16-20/20 | Eldorado _ Disruptive Technologies - 195
3/22-27/20 | Eldorado _ A Gut-Systemic Perspective - 145


Confirmed Bookings
 
Confirmed - Group Business With Sleeping Rooms


10/14-18/18 | Photocathode Physics for Photoinjectors (P3) Conference - 70
1/28-29/19 | Board Meeting - Jan 2019 - 18
1/29-31/19 | Workshop on Non Aqueous Flow Batteries - 40
2/19-21/19 | Machine Learning for Computational Fluid and Solid Dynamics - 100
3/12-15/19 | Winter Institute 2019 - 100
5/5-8/19 | AHA Board Meeting - Spring 2019 - 15
9/5-8/19 | Coker 2019 SLT Meeting - 12
9/18-22/19 | SDA 2019 Fall Meeting - 40
9/22-26/19 | Work Shop - 40
10/23-26/19 | SDI Meet & Greet 2019 - 20
1/16-21/20 | Eldorado _ Tuberculosis Immunity and Immune Evasion - 195
1/27-2/1/20 | Keystone - Citywide 2020 - 525
2/2-7/20 | Eldorado _ Antibodies as Drugs - 150
2/16-20/20 | Eldorado _ Disruptive Technologies - 195
3/22-27/20 | Eldorado _ A Gut-Systemic Perspective - 145
5/17-22/20 | Clopay Leadership Conference - 400


TOURISM Santa Fe Sales Travel
 
Tradeshows


  • April Gallegos attended Connect DC and Independent Planner in Washington, DC December 4-6, 2018.
    • 23 appointments; 2 RFP’s for Connect DC and 30 appointments.

  • Kim Harmon attended Holiday Showcase in Chicago, IL December 12-15, 2018.



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