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View 2012 E-blast Advertising Opportunities

Why You'll Want to Advertise Your Santa Fe Business on SantaFe.org

• SantaFe.org is the official Travel & Tourism website for Santa Fe, New Mexico, owned by the Santa Fe Convention & Visitors Bureau.
• SantaFe.org has ranked #1 on Google for "SantaFe" for over a decade.
• Extremely High Traffic - over 4 million hits in the past year.
• All advertising done by the Convention & Visitors Bureau points directly to the website including: Print, TV, radio, and online advertising.
• SantaFe.org sends 2 e-blasts on current topics each week from the site, inviting thousands of potential visitors back to SantaFe.org with each e-blast. Therefore traffic to the website continues to climb.
• SantaFe.org is updated with new photos and content every day.
• The Free Santa Fe Visitors Guide can be ordered or viewed online through the website - a very popular request!
• SantaFe.org partners with other organizations such as the museums, and events on sharing news and content.
• Proceeds from the sales of the ads on SantaFe.org go directly to the upkeep & maintenance of the site.
• Your ad links directly to your website. The number of click throughs to your website are emailed to you at the beginning of each month.
• Hotel lodging can be booked directly through the website.
• SantaFe.org offers a .mobi version for people on mobile devices.
• All tourism related businesses are represented equally through FREE listings which include a photo and a Google map. These listings are controlled directly by the businesses. This means that businesses can change copy & photo anytime and can offer specials that are called up on the Special section of the site.

SantaFe.org the most comprehensive, highest ranking website for Santa Fe Information

The opportunity to advertise on SantaFe.org has been made affordable to all businesses that currently qualify for and have a FREE listing on the website.

DISPLAY & BANNER ADS
These colorful ads link directly to your website and have very high click through responses. Because the purpose of the site is to promote tourism in Santa Fe, there are guidelines for the content as well as the specs of the ads.

WE ARE NO LONGER OFFERING ADVERTISING ON THE HOMEPAGE.

RATES (per month)
High Profile Top Ten Pages
These are the ten pages receiving the highest visitor traffic at the time that the advertising contract is signed.
$500 Photo Banner
$325 Square
$425 Tower

Target Specific Pages
These are all pages not in the Top Ten at the time that the advertising contract is signed.
$350 Photo Banner
$175 Square
$275 Tower

E-Blasts (per e-blast)
$75 Tower
View 2012 E-blast Schedule

Video Ads (per e-blast)
$350 Video (includes the creation of your 1-4 minute video, upload to YouTube, and embedding on SantaFe.org Video Gallery)

DIMENSIONS
Photo Banner - Must be professional quality photograph approved by design agency: 500 pixels wide x 220 pixels high (these are placed at the TOP of pages)
Tower: 125 pixels wide x 250 pixels high
Square: 125 pixels x 125 pixels

For more information, see Ad Sample Sizes

GUIDELINES
Ads may rotate within a particular ad location upon page refresh.
Ads will rotate within High Profile or Target Specific pages (whichever is purchased) from month to month.
Ads may be provided by the Advertiser at 72dpi, in the dimensions listed above or created by studio x for a fee of $75 per ad.
All costs are subject to NM Gross Receipts Tax.
All fees must be paid in advance & accompanied by acknowledgment/signature of Terms of Agreement and Exhibit 1.
studio x and The Santa Fe CVB reserve the right to qualify an ad as to appropriateness & quality of design for ads presented by advertisers.
No large logos on ads will be accepted.

Download Internet Advertising Agreement and Exhibit 1 pdf

For further information, email: advertise@santafe.org

Video Screen Rate Information